All Other Home Furnishings Stores Revenue Benchmarks
The average all other home furnishings stores business in the United States generates $3.5M in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 6,973 all other home furnishings stores businesses in the U.S., employing 153,611 workers with an average profit margin of 4.0%.
What Does a All Other Home Furnishings Stores Business Actually Do?
Specialty home goods retailers — linen, kitchenware, bathware, decor. Include Bed Bath & Beyond model plus specialty.
Who buys: Home decorators, gift buyers, engaged couples.
Average Revenue
$3.5M
per year
Profit Margin
4.0%
industry average
Revenue / Employee
$158K
per year
Total Businesses
6,973
in the US
Est. Owner Income
$140K
small business avg
Labor Cost
14.0%
of revenue
Avg Employee Wage
N/A
per year (BLS)
Market Saturation
2.1
firms per 100K people
How Much Do All Other Home Furnishings Stores Charge?
Home furnishings specialty (linens, kitchen, bath, decor) marks up 60–150%.
| Service | Typical range |
|---|---|
Everyday home goods markup | 60–100% |
Specialty/premium markup | 100–200% |
Seasonal decor markup | 80–150% |
Ranges based on industry rate surveys and typical published pricing. Actual quotes vary by city, business size, and job complexity.
Complete all other home furnishings stores business plan
A 12-section data-backed business plan for a all other home furnishings stores business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.
Cost Structure — Where Every $100 in Revenue Goes
Approximate P&L breakdown for the all other home furnishings stores industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.
| Category | Per $100 revenue | Per typical business | What's in it |
|---|---|---|---|
Cost of goods sold | $61 | $2.1M | Wholesale cost of merchandise purchased for resale. Retail's biggest expense. |
Wages & benefits | $14 | $488K | Payroll for all employees at the business (owner comp not included for small owner-operators). |
Rent & facilities | $8 | $286K | Rent or mortgage on business location plus utilities tied to the space. |
Marketing & advertising | $4 | $143K | Google/Meta ads, SEO, print, referral fees, event sponsorships. |
Other operating costs | $8 | $286K | Utilities, POS fees, shrinkage, insurance, store maintenance. |
Net profit | $4 | $140K | What remains for the owner or shareholders after all business expenses. |
Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.
Average Revenue by Business Size
Industry Dynamics (Census BDS 2023)
New Business Rate
5.21%
openings/year
Closure Rate
6.27%
closings/year
Net Job Growth
-12.74%
annual
Businesses Closed
1,137
in 2023
Firm Count Trend
Should You Start a All Other Home Furnishings Stores Business?
Startup Cost
$75K – $400K
Break-Even
20 months
5-Year Survival Rate
48.0%
Related Industries
Frequently Asked Questions
- What does a all other home furnishings stores business do?
- Specialty home goods retailers — linen, kitchenware, bathware, decor. Include Bed Bath & Beyond model plus specialty. Home decorators, gift buyers, engaged couples.
- How much do all other home furnishings stores charge?
- Home furnishings specialty (linens, kitchen, bath, decor) marks up 60–150%. See the pricing table above for typical rates by service type.
- How much does the average all other home furnishings stores make per year?
- The average all other home furnishings stores business generates $3.5M in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $140K per year at a 4.0% profit margin.
- How many all other home furnishings stores businesses are there in the US?
- There are 6,973 all other home furnishings stores businesses operating in the United States, employing a total of 153,611 workers.
- How much does it cost to start a all other home furnishings stores business?
- Startup costs for a all other home furnishings stores business typically range from $75K to $400K, with a 5-year survival rate of 48.0%.
Industry Growth & Survival
The all other home furnishings stores industry is contracting — losing jobs at a net rate of 12.7% per year. More establishments are closing (6.3%) than opening (5.2%), suggesting market challenges.
Approximately 72% of all other home furnishings stores businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 1,137 firms in this industry closed permanently.
Industry Trend (2000–2023)
The all other home furnishings stores industry has declined 37% since 2000 (from 24,713 to 15,514 firms).
See full historical statistics →Compare All Other Home Furnishings Stores revenue with other industries: