Beer, Wine, and Liquor Stores Revenue Benchmarks

How much does the average beer, wine, and liquor stores business make? Here are revenue benchmarks based on Census Bureau data.

Average Revenue

$1.1M

per year

💰

Profit Margin

4.0%

industry average

📈

Revenue / Employee

$194K

per year

👤

Total Businesses

31,497

in the US

🏢

Est. Owner Income

$45K

small business avg

💵

Labor Cost

14.0%

of revenue

👥

Avg Employee Wage

N/A

per year (BLS)

💼

Market Saturation

9.5

firms per 100K people

🎯

💰 Average Revenue by Business Size

1-4 employees
$409K
5-9 employees
$1.1M
10-19 employees
$2.4M
20-99 employees
$6.3M
100-499 employees
$21.1M
500+ employees
$107.1M

🏆 Highest Revenue States

1.New Hampshire$7.2M avg2.Virginia$6.3M avg3.Utah$5.3M avg4.Vermont$3.1M avg5.Alaska$2.3M avg6.Pennsylvania$2.2M avg7.Washington$2.1M avg8.North Carolina$2.0M avg9.Nevada$1.9M avg10.Idaho$1.8M avg

📊 Industry Dynamics (Census BDS 2023)

New Business Rate

8.24%

openings/year

Closure Rate

7.16%

closings/year

Net Job Growth

+0.34%

annual

Businesses Closed

2,101

in 2023

Firm Count Trend

19
20
21
22
23
28,360 firms29,649 firms

💡 Should You Start a Beer, Wine, and Liquor Stores Business?

Startup Cost

$75K – $400K

Break-Even

63 months

5-Year Survival Rate

48.0%

🆚 Related Industries

Gasoline Stations with Convenience Stores$6.0MElectronic Shopping and Mail-Order Houses$5.8MSupermarkets and Other Grocery (except Convenience) Stores$16.2MConvenience Stores$879KUsed Car Dealers$4.8M

Compare Beer, Wine, and Liquor Stores revenue with other industries:

vs Gasolinevs Electronicvs Supermarkets