All Other General Merchandise Stores Revenue Benchmarks

How much does the average all other general merchandise stores business make? Here are revenue benchmarks based on Census Bureau data.

Average Revenue

$8.3M

per year

💰

Profit Margin

4.0%

industry average

📈

Revenue / Employee

$124K

per year

👤

Total Businesses

8,057

in the US

🏢

Est. Owner Income

$332K

small business avg

💵

Labor Cost

14.0%

of revenue

👥

Avg Employee Wage

N/A

per year (BLS)

💼

Market Saturation

2.4

firms per 100K people

🎯

💰 Average Revenue by Business Size

1-4 employees
$336K
5-9 employees
$1.1M
10-19 employees
$2.2M
20-99 employees
$6.5M
100-499 employees
$28.7M
500+ employees
$1.1B

🏆 Highest Revenue States

1.Louisiana$20.8M avg2.Mississippi$20.7M avg3.Tennessee$18.7M avg4.Oklahoma$17.9M avg5.Alabama$17.8M avg6.Wisconsin$17.6M avg7.Indiana$16.1M avg8.Ohio$15.1M avg9.Kentucky$15.0M avg10.Arkansas$14.6M avg

📊 Industry Dynamics (Census BDS 2023)

New Business Rate

6.32%

openings/year

Closure Rate

2.06%

closings/year

Net Job Growth

+1.49%

annual

Businesses Closed

708

in 2023

Firm Count Trend

19
20
21
22
23
6,957 firms6,488 firms

💡 Should You Start a All Other General Merchandise Stores Business?

Startup Cost

$75K – $400K

Break-Even

9 months

5-Year Survival Rate

48.0%

🆚 Related Industries

Gasoline Stations with Convenience Stores$6.0MElectronic Shopping and Mail-Order Houses$5.8MSupermarkets and Other Grocery (except Convenience) Stores$16.2MConvenience Stores$879KBeer, Wine, and Liquor Stores$1.1M

Compare All Other General Merchandise Stores revenue with other industries:

vs Gasolinevs Electronicvs Supermarkets