Tire Dealers Revenue Benchmarks

The average tire dealers business in the United States generates $4.7M in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 11,027 tire dealers businesses in the U.S., employing 176,511 workers with an average profit margin of 4.0%.

What Does a Tire Dealers Business Actually Do?

Retail tire shops that sell, install, balance, and align tires. Most also offer basic maintenance (brakes, oil, batteries) to grow ticket size.

Who buys: Vehicle owners needing tire replacement, seasonal changeover (winter tires), or repair.

Average Revenue

$4.7M

per year

Profit Margin

4.0%

industry average

Revenue / Employee

$294K

per year

Total Businesses

11,027

in the US

Est. Owner Income

$188K

small business avg

Labor Cost

15.0%

of revenue

Avg Employee Wage

N/A

per year (BLS)

Market Saturation

3.3

firms per 100K people

How Much Do Tire Dealers Charge?

Tire shops earn 20–30% margin on tires plus installation and service revenue.

ServiceTypical range
Standard passenger tire
$120–250 per tire
Truck / SUV tire
$180–400 per tire
Performance / premium tire
$250–500 per tire
Installation (per tire)
$20–35
Balance
$10–20 per tire
Alignment
$80–150

Ranges based on industry rate surveys and typical published pricing. Actual quotes vary by city, business size, and job complexity.

Complete tire dealers business plan

A 12-section data-backed business plan for a tire dealers business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.

View the plan

Cost Structure — Where Every $100 in Revenue Goes

Approximate P&L breakdown for the tire dealers industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.

61%
15%
8%
8%
CategoryPer $100 revenue
Cost of goods sold
$61
Wages & benefits
$15
Rent & facilities
$8
Marketing & advertising
$4
Other operating costs
$8
Net profit
$4

Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.

Average Revenue by Business Size

1-4 employees
$456K
5-9 employees
$1.7M
10-19 employees
$3.7M
20-99 employees
$10.2M
100-499 employees
$37.6M
500+ employees
$610.4M

Industry Dynamics (Census BDS 2023)

New Business Rate

4.21%

openings/year

Closure Rate

4.45%

closings/year

Net Job Growth

-0.78%

annual

Businesses Closed

1,841

in 2023

Firm Count Trend

19
20
21
22
23
25,386 firms23,904 firms

Should You Start a Tire Dealers Business?

Startup Cost

$75K$400K

Break-Even

15 months

5-Year Survival Rate

48.0%

Frequently Asked Questions

What does a tire dealers business do?
Retail tire shops that sell, install, balance, and align tires. Most also offer basic maintenance (brakes, oil, batteries) to grow ticket size. Vehicle owners needing tire replacement, seasonal changeover (winter tires), or repair.
How much do tire dealers charge?
Tire shops earn 20–30% margin on tires plus installation and service revenue. See the pricing table above for typical rates by service type.
How much does the average tire dealers make per year?
The average tire dealers business generates $4.7M in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $188K per year at a 4.0% profit margin.
How many tire dealers businesses are there in the US?
There are 11,027 tire dealers businesses operating in the United States, employing a total of 176,511 workers.
How much does it cost to start a tire dealers business?
Startup costs for a tire dealers business typically range from $75K to $400K, with a 5-year survival rate of 48.0%.

Industry Growth & Survival

80%
Est. 5-year survival rate
-0.8%
Net job growth rate
23,904
Total firms (2023)

The tire dealers industry is relatively stable — with a net job growth rate of -0.8%. Entry and exit rates are balanced at 4.2% and 4.4% respectively.

Approximately 80% of tire dealers businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 1,841 firms in this industry closed permanently.

Industry Trend (2000–2023)

22K26K30K35K39K20002005201020152020Number of Firms

The tire dealers industry has declined 33% since 2000 (from 35,528 to 23,904 firms).

See full historical statistics →

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