Motorcycle, ATV, and All Other Motor Vehicle Dealers Revenue Benchmarks

How much does the average motorcycle, atv, and all other motor vehicle dealers business make? Here are revenue benchmarks based on Census Bureau data.

Average Revenue

$4.4M

per year

💰

Profit Margin

4.0%

industry average

📈

Revenue / Employee

$371K

per year

👤

Total Businesses

5,952

in the US

🏢

Est. Owner Income

$176K

small business avg

💵

Labor Cost

14.0%

of revenue

👥

Avg Employee Wage

N/A

per year (BLS)

💼

Market Saturation

1.8

firms per 100K people

🎯

💰 Average Revenue by Business Size

1-4 employees
$707K
5-9 employees
$2.1M
10-19 employees
$4.7M
20-99 employees
$13.0M
100-499 employees
$43.2M
500+ employees
$89.0M

🏆 Highest Revenue States

1.Arizona$7.1M avg2.Nevada$6.7M avg3.Maryland$5.6M avg4.Tennessee$5.4M avg5.Texas$5.3M avg6.Washington$5.2M avg7.California$5.2M avg8.Wisconsin$5.1M avg9.New Jersey$5.0M avg10.Utah$5.0M avg

📊 Industry Dynamics (Census BDS 2023)

New Business Rate

6.46%

openings/year

Closure Rate

6.88%

closings/year

Net Job Growth

-0.56%

annual

Businesses Closed

734

in 2023

Firm Count Trend

19
20
21
22
23
10,854 firms10,610 firms

💡 Should You Start a Motorcycle, ATV, and All Other Motor Vehicle Dealers Business?

Startup Cost

$75K – $400K

Break-Even

16 months

5-Year Survival Rate

48.0%

🆚 Related Industries

Gasoline Stations with Convenience Stores$6.0MElectronic Shopping and Mail-Order Houses$5.8MSupermarkets and Other Grocery (except Convenience) Stores$16.2MConvenience Stores$879KBeer, Wine, and Liquor Stores$1.1M

Compare Motorcycle, ATV, and All Other Motor Vehicle Dealers revenue with other industries:

vs Gasolinevs Electronicvs Supermarkets