Manufactured (Mobile) Home Dealers Revenue Benchmarks
The average manufactured (mobile) home dealers business in the United States generates $5.5M in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 1,190 manufactured (mobile) home dealers businesses in the U.S., employing 11,240 workers with an average profit margin of 4.0%.
What Does a Manufactured Business Actually Do?
Dealers selling manufactured (mobile) homes to consumers — single-wides, double-wides, modular homes.
Who buys: Affordable-housing buyers, rural buyers, retirees downsizing.
Average Revenue
$5.5M
per year
Profit Margin
4.0%
industry average
Revenue / Employee
$586K
per year
Total Businesses
1,190
in the US
Est. Owner Income
$221K
small business avg
Labor Cost
14.0%
of revenue
Avg Employee Wage
N/A
per year (BLS)
Market Saturation
0.4
firms per 100K people
How Much Do Manufactured (Mobile) Home Dealers Charge?
Manufactured home dealers earn 15–30% margin over factory price plus setup and delivery.
| Service | Typical range |
|---|---|
Single-wide (retail) | $60,000–120,000 |
Double-wide (retail) | $120,000–250,000 |
Setup / installation fee | $5,000–15,000 |
Land preparation add-on | $3,000–20,000+ |
Ranges based on industry rate surveys and typical published pricing. Actual quotes vary by city, business size, and job complexity.
Complete manufactured business plan
A 12-section data-backed business plan for a manufactured (mobile) home dealers business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.
Cost Structure — Where Every $100 in Revenue Goes
Approximate P&L breakdown for the manufactured (mobile) home dealers industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.
| Category | Per $100 revenue | Per typical business | What's in it |
|---|---|---|---|
Cost of goods sold | $61 | $3.4M | Wholesale cost of merchandise purchased for resale. Retail's biggest expense. |
Wages & benefits | $14 | $774K | Payroll for all employees at the business (owner comp not included for small owner-operators). |
Rent & facilities | $8 | $454K | Rent or mortgage on business location plus utilities tied to the space. |
Marketing & advertising | $4 | $227K | Google/Meta ads, SEO, print, referral fees, event sponsorships. |
Other operating costs | $8 | $454K | Utilities, POS fees, shrinkage, insurance, store maintenance. |
Net profit | $4 | $221K | What remains for the owner or shareholders after all business expenses. |
Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.
Average Revenue by Business Size
Industry Dynamics (Census BDS 2023)
New Business Rate
15.2%
openings/year
Closure Rate
8.63%
closings/year
Net Job Growth
+5.55%
annual
Businesses Closed
3,694
in 2023
Firm Count Trend
Should You Start a Manufactured Business?
Startup Cost
$75K – $400K
Break-Even
13 months
5-Year Survival Rate
48.0%
Related Industries
Frequently Asked Questions
- What does a manufactured (mobile) home dealers business do?
- Dealers selling manufactured (mobile) homes to consumers — single-wides, double-wides, modular homes. Affordable-housing buyers, rural buyers, retirees downsizing.
- How much do manufactured (mobile) home dealers charge?
- Manufactured home dealers earn 15–30% margin over factory price plus setup and delivery. See the pricing table above for typical rates by service type.
- How much does the average manufactured (mobile) home dealers make per year?
- The average manufactured (mobile) home dealers business generates $5.5M in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $221K per year at a 4.0% profit margin.
- How many manufactured (mobile) home dealers businesses are there in the US?
- There are 1,190 manufactured (mobile) home dealers businesses operating in the United States, employing a total of 11,240 workers.
- How much does it cost to start a manufactured (mobile) home dealers business?
- Startup costs for a manufactured (mobile) home dealers business typically range from $75K to $400K, with a 5-year survival rate of 48.0%.
Industry Growth & Survival
The manufactured (mobile) home dealers industry is actively growing — adding jobs at a net rate of 5.5% per year. New establishments are opening faster than existing ones close (15.2% entry vs 8.6% exit), indicating healthy demand.
Approximately 64% of manufactured (mobile) home dealers businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 3,694 firms in this industry closed permanently.
Industry Trend (2000–2023)
The manufactured (mobile) home dealers industry has grown 33% since 2000 (from 31,431 to 41,798 firms).
See full historical statistics →Compare Manufactured (Mobile) Home Dealers revenue with other industries: