All Other Miscellaneous Store Retailers (except Tobacco Stores) Revenue Benchmarks
The average all other miscellaneous store retailers (except tobacco stores) business in the United States generates $2.0M in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 18,961 all other miscellaneous store retailers (except tobacco stores) businesses in the U.S., employing 134,342 workers with an average profit margin of 4.0%.
What Does a All Other Miscellaneous Store Retailers Business Actually Do?
Miscellaneous specialty retail — florists, party supply, pool supply, adult stores, specialty souvenir. Highly fragmented.
Who buys: Occasion-driven consumers, specialty enthusiasts.
Average Revenue
$2.0M
per year
Profit Margin
4.0%
industry average
Revenue / Employee
$285K
per year
Total Businesses
18,961
in the US
Est. Owner Income
$81K
small business avg
Labor Cost
14.0%
of revenue
Avg Employee Wage
N/A
per year (BLS)
Market Saturation
5.7
firms per 100K people
How Much Do All Other Miscellaneous Store Retailers (except Tobacco Stores) Charge?
Niche/specialty retail (florists, party supply, pool supply, other specialty) marks up 60–150%.
| Service | Typical range |
|---|---|
Specialty retail markup | 80–150% |
Party supply markup | 100–200% |
Pool supply markup | 40–75% |
Ranges based on industry rate surveys and typical published pricing. Actual quotes vary by city, business size, and job complexity.
Complete all other miscellaneous store retailers business plan
A 12-section data-backed business plan for a all other miscellaneous store retailers (except tobacco stores) business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.
Cost Structure — Where Every $100 in Revenue Goes
Approximate P&L breakdown for the all other miscellaneous store retailers (except tobacco stores) industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.
| Category | Per $100 revenue | Per typical business | What's in it |
|---|---|---|---|
Cost of goods sold | $61 | $1.2M | Wholesale cost of merchandise purchased for resale. Retail's biggest expense. |
Wages & benefits | $14 | $282K | Payroll for all employees at the business (owner comp not included for small owner-operators). |
Rent & facilities | $8 | $165K | Rent or mortgage on business location plus utilities tied to the space. |
Marketing & advertising | $4 | $83K | Google/Meta ads, SEO, print, referral fees, event sponsorships. |
Other operating costs | $8 | $165K | Utilities, POS fees, shrinkage, insurance, store maintenance. |
Net profit | $4 | $81K | What remains for the owner or shareholders after all business expenses. |
Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.
Average Revenue by Business Size
Industry Dynamics (Census BDS 2023)
New Business Rate
15.2%
openings/year
Closure Rate
8.63%
closings/year
Net Job Growth
+5.55%
annual
Businesses Closed
3,694
in 2023
Firm Count Trend
Should You Start a All Other Miscellaneous Store Retailers Business?
Startup Cost
$75K – $400K
Break-Even
35 months
5-Year Survival Rate
48.0%
Related Industries
Frequently Asked Questions
- What does a all other miscellaneous store retailers (except tobacco stores) business do?
- Miscellaneous specialty retail — florists, party supply, pool supply, adult stores, specialty souvenir. Highly fragmented. Occasion-driven consumers, specialty enthusiasts.
- How much do all other miscellaneous store retailers (except tobacco stores) charge?
- Niche/specialty retail (florists, party supply, pool supply, other specialty) marks up 60–150%. See the pricing table above for typical rates by service type.
- How much does the average all other miscellaneous store retailers (except tobacco stores) make per year?
- The average all other miscellaneous store retailers (except tobacco stores) business generates $2.0M in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $81K per year at a 4.0% profit margin.
- How many all other miscellaneous store retailers (except tobacco stores) businesses are there in the US?
- There are 18,961 all other miscellaneous store retailers (except tobacco stores) businesses operating in the United States, employing a total of 134,342 workers.
- How much does it cost to start a all other miscellaneous store retailers (except tobacco stores) business?
- Startup costs for a all other miscellaneous store retailers (except tobacco stores) business typically range from $75K to $400K, with a 5-year survival rate of 48.0%.
Industry Growth & Survival
The all other miscellaneous store retailers (except tobacco stores) industry is actively growing — adding jobs at a net rate of 5.5% per year. New establishments are opening faster than existing ones close (15.2% entry vs 8.6% exit), indicating healthy demand.
Approximately 64% of all other miscellaneous store retailers (except tobacco stores) businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 3,694 firms in this industry closed permanently.
Industry Trend (2000–2023)
The all other miscellaneous store retailers (except tobacco stores) industry has grown 33% since 2000 (from 31,431 to 41,798 firms).
See full historical statistics →Compare All Other Miscellaneous Store Retailers (except Tobacco Stores) revenue with other industries: