Pottery, Ceramics, and Plumbing Fixture Manufacturing Revenue Benchmarks
The average pottery, ceramics, and plumbing fixture manufacturing business in the United States generates $6.1M in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 539 pottery, ceramics, and plumbing fixture manufacturing businesses in the U.S., employing 11,657 workers with an average profit margin of 10.0%. The average employee in this industry earns $64K per year (Bureau of Labor Statistics QCEW 2023).
What Does a Pottery, Ceramics, and Plumbing Fixture Manufacturing Business Actually Do?
Pottery, Ceramics, and Plumbing Fixture Manufacturing: Businesses that transform raw materials or components into finished products.
Who buys: Wholesalers, retailers, other manufacturers, and government.
Sector-level description — a more specific write-up is available for high-traffic industries.
Average Revenue
$6.1M
per year
Profit Margin
10.0%
industry average
Revenue / Employee
$284K
per year
Total Businesses
539
in the US
Est. Owner Income
$614K
small business avg
Labor Cost
18.0%
of revenue
Avg Employee Wage
$64K
per year (BLS)
Market Saturation
0.2
firms per 100K people
How Much Do Pottery, Ceramics, and Plumbing Fixture Manufacturing Charge?
Pottery, Ceramics, and Plumbing Fixture Manufacturing: Manufacturers sell in bulk to wholesalers, distributors, or direct to businesses. Pricing is negotiated by SKU volume. The specifics vary within the pottery, ceramics, and plumbing fixture manufacturing category — the ranges below are typical for the sector.
| Service | Typical range |
|---|---|
Contract manufacturing markup | 15–35% over materials + labor |
Own-brand product margin | 25–60% gross margin |
Custom / low-volume run | 40–150% over direct costs |
Sector-typical ranges — individual services within this industry may fall higher or lower.
Complete pottery, ceramics, and plumbing fixture manufacturing business plan
A 12-section data-backed business plan for a pottery, ceramics, and plumbing fixture manufacturing business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.
Cost Structure — Where Every $100 in Revenue Goes
Approximate P&L breakdown for the pottery, ceramics, and plumbing fixture manufacturing industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.
| Category | Per $100 revenue | Per typical business | What's in it |
|---|---|---|---|
Raw materials & components | $50 | $3.1M | Steel, chemicals, electronics, packaging — the physical inputs that become the product. |
Wages & benefits | $18 | $1.1M | Payroll for all employees at the business (owner comp not included for small owner-operators). |
Rent & facilities | $6 | $353K | Rent or mortgage on business location plus utilities tied to the space. |
Marketing & advertising | $4 | $221K | Google/Meta ads, SEO, print, referral fees, event sponsorships. |
Other operating costs | $12 | $751K | Depreciation on equipment, energy, R&D, quality control, freight. |
Net profit | $10 | $614K | What remains for the owner or shareholders after all business expenses. |
Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.
Average Revenue by Business Size
Industry Dynamics (Census BDS 2023)
New Business Rate
7.81%
openings/year
Closure Rate
7.81%
closings/year
Net Job Growth
-1.14%
annual
Businesses Closed
58
in 2023
Firm Count Trend
Should You Start a Pottery, Ceramics, and Plumbing Fixture Manufacturing Business?
Startup Cost
$50K – $250K
Break-Even
3 months
5-Year Survival Rate
50.0%
Related Industries
Frequently Asked Questions
- What does a pottery, ceramics, and plumbing fixture manufacturing business do?
- Pottery, Ceramics, and Plumbing Fixture Manufacturing: Businesses that transform raw materials or components into finished products. Wholesalers, retailers, other manufacturers, and government.
- How much do pottery, ceramics, and plumbing fixture manufacturing charge?
- Pottery, Ceramics, and Plumbing Fixture Manufacturing: Manufacturers sell in bulk to wholesalers, distributors, or direct to businesses. Pricing is negotiated by SKU volume. The specifics vary within the pottery, ceramics, and plumbing fixture manufacturing category — the ranges below are typical for the sector. See the pricing table above for typical rates by service type.
- How much does the average pottery, ceramics, and plumbing fixture manufacturing make per year?
- The average pottery, ceramics, and plumbing fixture manufacturing business generates $6.1M in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $614K per year at a 10.0% profit margin.
- How many pottery, ceramics, and plumbing fixture manufacturing businesses are there in the US?
- There are 539 pottery, ceramics, and plumbing fixture manufacturing businesses operating in the United States, employing a total of 11,657 workers.
- How much does it cost to start a pottery, ceramics, and plumbing fixture manufacturing business?
- Startup costs for a pottery, ceramics, and plumbing fixture manufacturing business typically range from $50K to $250K, with a 5-year survival rate of 50.0%.
- What is the average salary in the pottery, ceramics, and plumbing fixture manufacturing industry?
- The average employee in the pottery, ceramics, and plumbing fixture manufacturing industry earns $64K per year, according to Bureau of Labor Statistics data (QCEW 2023).
Industry Growth & Survival
The pottery, ceramics, and plumbing fixture manufacturing industry is relatively stable — with a net job growth rate of -1.1%. Entry and exit rates are balanced at 7.8% and 7.8% respectively.
Approximately 67% of pottery, ceramics, and plumbing fixture manufacturing businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 58 firms in this industry closed permanently.
Employment & Wages
The average employee in the pottery, ceramics, and plumbing fixture manufacturing industry earns $63,515/year. This is near the national average of ~$65K. With 797 establishments employing 13,782 people, the typical business has about 17 employees.
Industry Trend (2000–2023)
The pottery, ceramics, and plumbing fixture manufacturing industry has declined 46% since 2000 (from 1,435 to 775 firms).
See full historical statistics →Compare Pottery, Ceramics, and Plumbing Fixture Manufacturing revenue with other industries: