Other Personal Care Services Revenue Benchmarks

The average other personal care services business in the United States generates $435K in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 24,396 other personal care services businesses in the U.S., employing 143,837 workers with an average profit margin of 8.0%. The average employee in this industry earns $34K per year (Bureau of Labor Statistics QCEW 2023).

What Does a Other Personal Care Business Actually Do?

Miscellaneous personal care — tanning salons, waxing/threading, ear piercing, eyelash extensions. Include chains (Palm Beach Tan) and independents.

Who buys: Consumers on regular cadence for personal care services.

Average Revenue

$435K

per year

Profit Margin

8.0%

industry average

Revenue / Employee

$74K

per year

Total Businesses

24,396

in the US

Est. Owner Income

$35K

small business avg

Labor Cost

38.0%

of revenue

Avg Employee Wage

$34K

per year (BLS)

Market Saturation

7.4

firms per 100K people

How Much Do Other Personal Care Services Charge?

Personal care services (tanning, waxing, threading) charge per service.

ServiceTypical range
Spray tan
$25–65
Tanning bed session
$8–25
Wax (basic)
$30–100
Threading (eyebrows)
$10–25
Monthly membership (unlimited tanning)
$40–120/month

Ranges based on industry rate surveys and typical published pricing. Actual quotes vary by city, business size, and job complexity.

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A 12-section data-backed business plan for a other personal care services business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.

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Cost Structure — Where Every $100 in Revenue Goes

Approximate P&L breakdown for the other personal care services industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.

16%
38%
11%
22%
8%
CategoryPer $100 revenue
Supplies & materials
$16
Wages & benefits
$38
Rent & facilities
$11
Marketing & advertising
$5
Other operating costs
$22
Net profit
$8

Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.

Average Revenue by Business Size

1-4 employees
$118K
5-9 employees
$465K
10-19 employees
$1.0M
20-99 employees
$2.3M
100-499 employees
$11.8M
500+ employees
$37.5M

Industry Dynamics (Census BDS 2023)

New Business Rate

15.3%

openings/year

Closure Rate

11.36%

closings/year

Net Job Growth

+3.18%

annual

Businesses Closed

13,322

in 2023

Firm Count Trend

19
20
21
22
23
108,967 firms125,871 firms

Should You Start a Other Personal Care Business?

Startup Cost

$30K$150K

Break-Even

31 months

5-Year Survival Rate

50.0%

Frequently Asked Questions

What does a other personal care services business do?
Miscellaneous personal care — tanning salons, waxing/threading, ear piercing, eyelash extensions. Include chains (Palm Beach Tan) and independents. Consumers on regular cadence for personal care services.
How much do other personal care services charge?
Personal care services (tanning, waxing, threading) charge per service. See the pricing table above for typical rates by service type.
How much does the average other personal care services make per year?
The average other personal care services business generates $435K in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $35K per year at a 8.0% profit margin.
How many other personal care services businesses are there in the US?
There are 24,396 other personal care services businesses operating in the United States, employing a total of 143,837 workers.
How much does it cost to start a other personal care services business?
Startup costs for a other personal care services business typically range from $30K to $150K, with a 5-year survival rate of 50.0%.
What is the average salary in the other personal care services industry?
The average employee in the other personal care services industry earns $34K per year, according to Bureau of Labor Statistics data (QCEW 2023).

Industry Growth & Survival

55%
Est. 5-year survival rate
+3.2%
Net job growth rate
125,871
Total firms (2023)

The other personal care services industry is actively growing — adding jobs at a net rate of 3.2% per year. New establishments are opening faster than existing ones close (15.3% entry vs 11.4% exit), indicating healthy demand.

Approximately 55% of other personal care services businesses survive their first 5 years. This is near the national average (~50%), with typical business risk. In 2023, 13,322 firms in this industry closed permanently.

Employment & Wages

$33,650
Avg annual pay
29,933
Establishments
172,176
Total employees
6
Avg employees/business

The average employee in the other personal care services industry earns $33,650/year. This is below the national average of ~$65K — typical for this sector. With 29,933 establishments employing 172,176 people, the typical business has about 6 employees.

Industry Trend (2000–2023)

67K85K103K120K138K20002005201020152020Number of Firms

The other personal care services industry has grown 70% since 2000 (from 73,946 to 125,871 firms).

See full historical statistics →

Compare Other Personal Care Services revenue with other industries: