Other Commercial and Industrial Machinery and Equipment Rental and Leasing Revenue Benchmarks

The average other commercial and industrial machinery and equipment rental and leasing business in the United States generates $5.7M in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 4,961 other commercial and industrial machinery and equipment rental and leasing businesses in the U.S., employing 101,636 workers with an average profit margin of 20.0%. The average employee in this industry earns $80K per year (Bureau of Labor Statistics QCEW 2023).

What Does a Other Commercial and Industrial Machinery and Equipment Rental and Leasing Business Actually Do?

Non-heavy commercial equipment rental — industrial machinery, medical equipment, event equipment, staging.

Who buys: Businesses needing equipment temporarily rather than buying.

Average Revenue

$5.7M

per year

Profit Margin

20.0%

industry average

Revenue / Employee

$281K

per year

Total Businesses

4,961

in the US

Est. Owner Income

$1.1M

small business avg

Labor Cost

25.0%

of revenue

Avg Employee Wage

$80K

per year (BLS)

Market Saturation

1.5

firms per 100K people

How Much Do Other Commercial and Industrial Machinery and Equipment Rental and Leasing Charge?

Other equipment rental — printing, medical, industrial, event/AV — priced by day or week.

ServiceTypical range
Industrial machinery (per day)
$150–2,500
Medical equipment (per month)
$300–3,000
AV/event equipment (per event)
$500–15,000

Ranges based on industry rate surveys and typical published pricing. Actual quotes vary by city, business size, and job complexity.

Complete other commercial and industrial machinery and equipment rental and leasing business plan

A 12-section data-backed business plan for a other commercial and industrial machinery and equipment rental and leasing business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.

View the plan

Cost Structure — Where Every $100 in Revenue Goes

Approximate P&L breakdown for the other commercial and industrial machinery and equipment rental and leasing industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.

8%
25%
8%
36%
20%
CategoryPer $100 revenue
Property expenses
$8
Wages & benefits
$25
Rent & facilities
$3
Marketing & advertising
$8
Other operating costs
$36
Net profit
$20

Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.

Average Revenue by Business Size

1-4 employees
$409K
5-9 employees
$1.5M
10-19 employees
$3.5M
20-99 employees
$10.2M
100-499 employees
$32.1M
500+ employees
$136.1M

Industry Dynamics (Census BDS 2023)

New Business Rate

11.19%

openings/year

Closure Rate

5.81%

closings/year

Net Job Growth

+9.34%

annual

Businesses Closed

578

in 2023

Firm Count Trend

19
20
21
22
23
7,480 firms7,495 firms

Should You Start a Other Commercial and Industrial Machinery and Equipment Rental and Leasing Business?

Startup Cost

$50K$250K

Break-Even

2 months

5-Year Survival Rate

50.0%

Frequently Asked Questions

What does a other commercial and industrial machinery and equipment rental and leasing business do?
Non-heavy commercial equipment rental — industrial machinery, medical equipment, event equipment, staging. Businesses needing equipment temporarily rather than buying.
How much do other commercial and industrial machinery and equipment rental and leasing charge?
Other equipment rental — printing, medical, industrial, event/AV — priced by day or week. See the pricing table above for typical rates by service type.
How much does the average other commercial and industrial machinery and equipment rental and leasing make per year?
The average other commercial and industrial machinery and equipment rental and leasing business generates $5.7M in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $1.1M per year at a 20.0% profit margin.
How many other commercial and industrial machinery and equipment rental and leasing businesses are there in the US?
There are 4,961 other commercial and industrial machinery and equipment rental and leasing businesses operating in the United States, employing a total of 101,636 workers.
How much does it cost to start a other commercial and industrial machinery and equipment rental and leasing business?
Startup costs for a other commercial and industrial machinery and equipment rental and leasing business typically range from $50K to $250K, with a 5-year survival rate of 50.0%.
What is the average salary in the other commercial and industrial machinery and equipment rental and leasing industry?
The average employee in the other commercial and industrial machinery and equipment rental and leasing industry earns $80K per year, according to Bureau of Labor Statistics data (QCEW 2023).

Industry Growth & Survival

74%
Est. 5-year survival rate
+9.3%
Net job growth rate
7,495
Total firms (2023)

The other commercial and industrial machinery and equipment rental and leasing industry is actively growing — adding jobs at a net rate of 9.3% per year. New establishments are opening faster than existing ones close (11.2% entry vs 5.8% exit), indicating healthy demand.

Approximately 74% of other commercial and industrial machinery and equipment rental and leasing businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 578 firms in this industry closed permanently.

Employment & Wages

$79,761
Avg annual pay
9,132
Establishments
79,848
Total employees
9
Avg employees/business

The average employee in the other commercial and industrial machinery and equipment rental and leasing industry earns $79,761/year. This is significantly above the national average of ~$65K, reflecting the skilled nature of this work. With 9,132 establishments employing 79,848 people, the typical business has about 9 employees.

Industry Trend (2000–2023)

6K7K7K8K8K20002005201020152020Number of Firms

The other commercial and industrial machinery and equipment rental and leasing industry has grown 5% since 2000 (from 7,172 to 7,495 firms).

See full historical statistics →

Compare Other Commercial and Industrial Machinery and Equipment Rental and Leasing revenue with other industries: