Pottery, Ceramics, and Plumbing Fixture Manufacturing — Business Survival Rate

An estimated 67% of pottery, ceramics, and plumbing fixture manufacturing businesses survive their first 5 years, based on U.S. Census Bureau Business Dynamics Statistics. The annual business closure rate is 7.8%.

67%
5-Year Survival Rate
-1.1%
Net Growth Rate
775
Total Firms
58
Annual Firm Deaths

Is Pottery, Ceramics, and Plumbing Fixture Manufacturing a Good Business to Start?

With a 67% five-year survival rate, pottery, ceramics, and plumbing fixture manufacturing has an above-average survival rate compared to the national average of roughly 50%. This makes it a relatively safe industry to enter — businesses here tend to find stable demand and sustainable economics.

The annual exit rate of 7.8% is lower than many sectors, suggesting that once established, these businesses have staying power. That said, lower failure rates often correlate with higher barriers to entry or established competition.

Entry vs. Exit Rates

Annual rate of new businesses opening versus existing businesses closing.

Entry Rate (new businesses)7.8%
Exit Rate (closures)7.8%

Balanced: entry and exit rates are roughly equal.

Job Creation & Destruction

8.8%
Job Creation Rate
10.0%
Job Destruction Rate
-1.1%
Net Job Growth

The industry is losing jobs faster than creating them — which may indicate automation, consolidation, or declining demand. Total employment: 35,725 workers across 775 firms.

Want to know how much pottery, ceramics, and plumbing fixture manufacturing businesses actually make?

See full revenue benchmarks for Pottery, Ceramics, and Plumbing Fixture Manufacturing →

Frequently Asked Questions

What percentage of pottery, ceramics, and plumbing fixture manufacturing businesses fail?
Approximately 33% of pottery, ceramics, and plumbing fixture manufacturing businesses fail within their first 5 years. The annual closure rate is 7.8%, with 58 firms closing permanently in 2023.
Is the pottery, ceramics, and plumbing fixture manufacturing industry growing or shrinking?
The pottery, ceramics, and plumbing fixture manufacturing industry is currently stable with a net job creation rate of -1.1% per year. New businesses are entering at 7.8% while 7.8% close annually.

Source: U.S. Census Bureau, Business Dynamics Statistics (2023). Survival rate estimated from annual exit rates.