Passenger Car Rental in Missouri
Revenue benchmarks for passenger car rental businesses operating in Missouri.
#7 of 50 states+13.8% vs national avg
Average Revenue
$6.4M
per year
Businesses
25
in Missouri
Revenue / Employee
$145K
per year
Labor Cost
25.0%
of revenue
Profit Margin
20.0%
industry average
Market Saturation
0.4
firms per 100K in MO
Total Revenue
$159.9M
all firms in MO
Total Employees
1,104
in MO
How Missouri Compares
National Average$5.6M
Missouri$6.4M
Difference+$777K (+13.8%)