Marketing Research and Public Opinion Polling in Virginia
Revenue benchmarks for marketing research and public opinion polling businesses operating in Virginia.
#12 of 50 states-20.1% vs national avg
Average Revenue
$3.8M
per year
Businesses
127
in Virginia
Revenue / Employee
$143K
per year
Labor Cost
50.0%
of revenue
Profit Margin
22.0%
industry average
Market Saturation
1.5
firms per 100K in VA
Total Revenue
$476.3M
all firms in VA
Total Employees
3,335
in VA
How Virginia Compares
National Average$4.7M
Virginia$3.8M
Difference$944K (-20.1%)