Marketing Research and Public Opinion Polling in Utah

Revenue benchmarks for marketing research and public opinion polling businesses operating in Utah.

#26 of 50 states-58.2% vs national avg

Average Revenue

$2.0M

per year

Businesses

65

in Utah

Revenue / Employee

$125K

per year

Labor Cost

50.0%

of revenue

Profit Margin

22.0%

industry average

Market Saturation

2.0

firms per 100K in UT

Total Revenue

$127.7M

all firms in UT

Total Employees

1,021

in UT

How Utah Compares

National Average$4.7M
Utah$2.0M
Difference$2.7M (-58.2%)