Marketing Research and Public Opinion Polling in Connecticut

Revenue benchmarks for marketing research and public opinion polling businesses operating in Connecticut.

#5 of 50 states+46.9% vs national avg

Average Revenue

$6.9M

per year

Businesses

84

in Connecticut

Revenue / Employee

$221K

per year

Labor Cost

50.0%

of revenue

Profit Margin

22.0%

industry average

Market Saturation

2.3

firms per 100K in CT

Total Revenue

$579.2M

all firms in CT

Total Employees

2,617

in CT

How Connecticut Compares

National Average$4.7M
Connecticut$6.9M
Difference+$2.2M (+46.9%)