Hotels (except Casino Hotels) and Motels in Iowa
Revenue benchmarks for hotels (except casino hotels) and motels businesses operating in Iowa.
#46 of 50 states-60.6% vs national avg
Average Revenue
$1.1M
per year
Businesses
666
in Iowa
Revenue / Employee
$73K
per year
Labor Cost
32.0%
of revenue
Profit Margin
5.0%
industry average
Market Saturation
20.9
firms per 100K in IA
Total Revenue
$705.0M
all firms in IA
Total Employees
9,651
in IA
How Iowa Compares
National Average$2.7M
Iowa$1.1M
Difference$1.6M (-60.6%)