Hardware Merchant Wholesalers Revenue Benchmarks

The average hardware merchant wholesalers business in the United States generates $12.1M in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 4,427 hardware merchant wholesalers businesses in the U.S., employing 92,492 workers with an average profit margin of 4.0%. The average employee in this industry earns $78K per year (Bureau of Labor Statistics QCEW 2023).

What Does a Hardware Merchant Wholesalers Business Actually Do?

Hardware Merchant Wholesalers: Businesses that buy goods in bulk from manufacturers and resell them to retailers or other businesses.

Who buys: Retailers, manufacturers, institutional buyers.

Sector-level description — a more specific write-up is available for high-traffic industries.

Average Revenue

$12.1M

per year

Profit Margin

4.0%

industry average

Revenue / Employee

$578K

per year

Total Businesses

4,427

in the US

Est. Owner Income

$483K

small business avg

Labor Cost

12.0%

of revenue

Avg Employee Wage

$78K

per year (BLS)

Market Saturation

1.3

firms per 100K people

How Much Do Hardware Merchant Wholesalers Charge?

Hardware Merchant Wholesalers: Wholesalers earn a spread of 5–20% between what they pay manufacturers and what they charge retailers. The specifics vary within the hardware merchant wholesalers category — the ranges below are typical for the sector.

ServiceTypical range
Commodity wholesale (food, chemicals)
3–8% gross margin
Specialty wholesale (electronics, medical)
12–25% gross margin
Distribution fee (3PL)
3–7% of goods handled

Sector-typical ranges — individual services within this industry may fall higher or lower.

Complete hardware merchant wholesalers business plan

A 12-section data-backed business plan for a hardware merchant wholesalers business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.

View the plan

Cost Structure — Where Every $100 in Revenue Goes

Approximate P&L breakdown for the hardware merchant wholesalers industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.

66%
12%
8%
7%
CategoryPer $100 revenue
Cost of goods sold
$66
Wages & benefits
$12
Rent & facilities
$8
Marketing & advertising
$3
Other operating costs
$7
Net profit
$4

Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.

Average Revenue by Business Size

1-4 employees
$900K
5-9 employees
$3.4M
10-19 employees
$7.2M
20-99 employees
$20.1M
100-499 employees
$62.1M
500+ employees
$338.5M

Industry Dynamics (Census BDS 2023)

New Business Rate

5.61%

openings/year

Closure Rate

4.64%

closings/year

Net Job Growth

+4.3%

annual

Businesses Closed

532

in 2023

Firm Count Trend

19
20
21
22
23
9,297 firms8,601 firms

Should You Start a Hardware Merchant Wholesalers Business?

Startup Cost

$50K$250K

Break-Even

4 months

5-Year Survival Rate

50.0%

Frequently Asked Questions

What does a hardware merchant wholesalers business do?
Hardware Merchant Wholesalers: Businesses that buy goods in bulk from manufacturers and resell them to retailers or other businesses. Retailers, manufacturers, institutional buyers.
How much do hardware merchant wholesalers charge?
Hardware Merchant Wholesalers: Wholesalers earn a spread of 5–20% between what they pay manufacturers and what they charge retailers. The specifics vary within the hardware merchant wholesalers category — the ranges below are typical for the sector. See the pricing table above for typical rates by service type.
How much does the average hardware merchant wholesalers make per year?
The average hardware merchant wholesalers business generates $12.1M in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $483K per year at a 4.0% profit margin.
How many hardware merchant wholesalers businesses are there in the US?
There are 4,427 hardware merchant wholesalers businesses operating in the United States, employing a total of 92,492 workers.
How much does it cost to start a hardware merchant wholesalers business?
Startup costs for a hardware merchant wholesalers business typically range from $50K to $250K, with a 5-year survival rate of 50.0%.
What is the average salary in the hardware merchant wholesalers industry?
The average employee in the hardware merchant wholesalers industry earns $78K per year, according to Bureau of Labor Statistics data (QCEW 2023).

Industry Growth & Survival

79%
Est. 5-year survival rate
+4.3%
Net job growth rate
8,601
Total firms (2023)

The hardware merchant wholesalers industry is actively growing — adding jobs at a net rate of 4.3% per year. New establishments are opening faster than existing ones close (5.6% entry vs 4.6% exit), indicating healthy demand.

Approximately 79% of hardware merchant wholesalers businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 532 firms in this industry closed permanently.

Employment & Wages

$78,342
Avg annual pay
8,188
Establishments
91,625
Total employees
11
Avg employees/business

The average employee in the hardware merchant wholesalers industry earns $78,342/year. This is significantly above the national average of ~$65K, reflecting the skilled nature of this work. With 8,188 establishments employing 91,625 people, the typical business has about 11 employees.

Industry Trend (2000–2023)

8K9K10K11K13K20002005201020152020Number of Firms

The hardware merchant wholesalers industry has declined 21% since 2000 (from 10,893 to 8,601 firms).

See full historical statistics →

Compare Hardware Merchant Wholesalers revenue with other industries: