Gift, Novelty, and Souvenir Stores in Mississippi

Revenue benchmarks for gift, novelty, and souvenir stores businesses operating in Mississippi.

#46 of 50 states-50.2% vs national avg

Average Revenue

$722K

per year

Businesses

155

in Mississippi

Revenue / Employee

$110K

per year

Labor Cost

14.0%

of revenue

Profit Margin

4.0%

industry average

Market Saturation

5.2

firms per 100K in MS

Total Revenue

$111.9M

all firms in MS

Total Employees

1,021

in MS

How Mississippi Compares

National Average$1.4M
Mississippi$722K
Difference$727K (-50.2%)