Gift, Novelty, and Souvenir Stores in Iowa
Revenue benchmarks for gift, novelty, and souvenir stores businesses operating in Iowa.
#45 of 50 states-49.8% vs national avg
Average Revenue
$728K
per year
Businesses
153
in Iowa
Revenue / Employee
$136K
per year
Labor Cost
14.0%
of revenue
Profit Margin
4.0%
industry average
Market Saturation
4.8
firms per 100K in IA
Total Revenue
$111.4M
all firms in IA
Total Employees
816
in IA
How Iowa Compares
National Average$1.4M
Iowa$728K
Difference$721K (-49.8%)