General Rental Centers in Wisconsin
Revenue benchmarks for general rental centers businesses operating in Wisconsin.
#43 of 50 states-46.1% vs national avg
Average Revenue
$950K
per year
Businesses
33
in Wisconsin
Revenue / Employee
$195K
per year
Labor Cost
25.0%
of revenue
Profit Margin
20.0%
industry average
Market Saturation
0.6
firms per 100K in WI
Total Revenue
$31.4M
all firms in WI
Total Employees
161
in WI
How Wisconsin Compares
National Average$1.8M
Wisconsin$950K
Difference$812K (-46.1%)