Automobile Driving Schools Revenue Benchmarks

The average automobile driving schools business in the United States generates $298K in annual revenue, according to the U.S. Census Bureau Statistics of U.S. Businesses (SUSB 2021). There are 2,294 automobile driving schools businesses in the U.S., employing 13,912 workers with an average profit margin of 10.0%. The average employee in this industry earns $29K per year (Bureau of Labor Statistics QCEW 2023).

What Does a Automobile Driving Schools Business Actually Do?

Driving schools training new drivers — teen driver education, adult driver training, CDL truck-driver training.

Who buys: Teens getting first license (parents pay), adult new drivers, aspiring truck drivers.

Average Revenue

$298K

per year

Profit Margin

10.0%

industry average

Revenue / Employee

$49K

per year

Total Businesses

2,294

in the US

Est. Owner Income

$30K

small business avg

Labor Cost

55.0%

of revenue

Avg Employee Wage

$29K

per year (BLS)

Market Saturation

0.7

firms per 100K people

How Much Do Automobile Driving Schools Charge?

Driving schools charge per lesson or per package. Include teen driver education and commercial (CDL) programs.

ServiceTypical range
Individual driving lesson (60 min)
$60–150
Teen driver program (30-hour classroom + drive)
$400–800
CDL Class A training (full)
$3,500–8,500
Behind-the-wheel test package
$100–300

Ranges based on industry rate surveys and typical published pricing. Actual quotes vary by city, business size, and job complexity.

Complete automobile driving schools business plan

A 12-section data-backed business plan for a automobile driving schools business — executive summary, market analysis, competitive landscape, revenue model, 3-year financial projections, operations, marketing, staffing, funding request. Pre-populated with real Census, IRS, and BLS data on this industry. Free to view.

View the plan

Cost Structure — Where Every $100 in Revenue Goes

Approximate P&L breakdown for the automobile driving schools industry. Labor share and net profit are grounded in Census SUSB and IRS SOI data. Other lines are split using sector-typical ratios.

55%
9%
19%
10%
CategoryPer $100 revenue
Curriculum & supplies
$3
Wages & benefits
$55
Rent & facilities
$9
Marketing & advertising
$3
Other operating costs
$19
Net profit
$10

Directionally accurate for a typical business in the industry. Individual businesses vary widely — a franchise may run a very different cost mix from an independent, and older established businesses often have lower labor share than newer ones.

Average Revenue by Business Size

1-4 employees
$83K
5-9 employees
$284K
10-19 employees
$629K
20-99 employees
$1.6M
100-499 employees
$6.7M
500+ employees
$3.4M

Industry Dynamics (Census BDS 2023)

New Business Rate

12.49%

openings/year

Closure Rate

9.12%

closings/year

Net Job Growth

+9.23%

annual

Businesses Closed

3,945

in 2023

Firm Count Trend

19
20
21
22
23
44,627 firms48,361 firms

Should You Start a Automobile Driving Schools Business?

Startup Cost

$50K$250K

Break-Even

60 months

5-Year Survival Rate

50.0%

Frequently Asked Questions

What does a automobile driving schools business do?
Driving schools training new drivers — teen driver education, adult driver training, CDL truck-driver training. Teens getting first license (parents pay), adult new drivers, aspiring truck drivers.
How much do automobile driving schools charge?
Driving schools charge per lesson or per package. Include teen driver education and commercial (CDL) programs. See the pricing table above for typical rates by service type.
How much does the average automobile driving schools make per year?
The average automobile driving schools business generates $298K in annual revenue, based on U.S. Census Bureau data (SUSB 2021). After expenses, the estimated owner profit is $30K per year at a 10.0% profit margin.
How many automobile driving schools businesses are there in the US?
There are 2,294 automobile driving schools businesses operating in the United States, employing a total of 13,912 workers.
How much does it cost to start a automobile driving schools business?
Startup costs for a automobile driving schools business typically range from $50K to $250K, with a 5-year survival rate of 50.0%.
What is the average salary in the automobile driving schools industry?
The average employee in the automobile driving schools industry earns $29K per year, according to Bureau of Labor Statistics data (QCEW 2023).

Industry Growth & Survival

62%
Est. 5-year survival rate
+9.2%
Net job growth rate
48,361
Total firms (2023)

The automobile driving schools industry is actively growing — adding jobs at a net rate of 9.2% per year. New establishments are opening faster than existing ones close (12.5% entry vs 9.1% exit), indicating healthy demand.

Approximately 62% of automobile driving schools businesses survive their first 5 years. This is above the national average (~50%), making it a relatively safe industry to enter. In 2023, 3,945 firms in this industry closed permanently.

Employment & Wages

$28,910
Avg annual pay
2,764
Establishments
16,085
Total employees
6
Avg employees/business

The average employee in the automobile driving schools industry earns $28,910/year. This is below the national average of ~$65K — typical for this sector. With 2,764 establishments employing 16,085 people, the typical business has about 6 employees.

Industry Trend (2000–2023)

19K28K36K45K53K20002005201020152020Number of Firms

The automobile driving schools industry has grown 128% since 2000 (from 21,175 to 48,361 firms).

See full historical statistics →

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