Paint and Wallpaper Stores — Business Survival Rate
An estimated 80% of paint and wallpaper stores businesses survive their first 5 years, based on U.S. Census Bureau Business Dynamics Statistics. The annual business closure rate is 4.4%.
Is Paint and Wallpaper Stores a Good Business to Start?
With a 80% five-year survival rate, paint and wallpaper stores has an above-average survival rate compared to the national average of roughly 50%. This makes it a relatively safe industry to enter — businesses here tend to find stable demand and sustainable economics.
The annual exit rate of 4.4% is lower than many sectors, suggesting that once established, these businesses have staying power. That said, lower failure rates often correlate with higher barriers to entry or established competition.
Entry vs. Exit Rates
Annual rate of new businesses opening versus existing businesses closing.
Net positive: more businesses opening than closing (+0.2 pp spread).
Job Creation & Destruction
The industry is losing jobs faster than creating them — which may indicate automation, consolidation, or declining demand. Total employment: 1,252,407 workers across 30,090 firms.
Want to know how much paint and wallpaper stores businesses actually make?
See full revenue benchmarks for Paint and Wallpaper Stores →Frequently Asked Questions
- What percentage of paint and wallpaper stores businesses fail?
- Approximately 20% of paint and wallpaper stores businesses fail within their first 5 years. The annual closure rate is 4.4%, with 1,831 firms closing permanently in 2023.
- Is the paint and wallpaper stores industry growing or shrinking?
- The paint and wallpaper stores industry is currently stable with a net job creation rate of -0.9% per year. New businesses are entering at 4.6% while 4.4% close annually.
Source: U.S. Census Bureau, Business Dynamics Statistics (2023). Survival rate estimated from annual exit rates.