Jewelry Stores — Business Survival Rate

An estimated 72% of jewelry stores businesses survive their first 5 years, based on U.S. Census Bureau Business Dynamics Statistics. The annual business closure rate is 6.3%.

72%
5-Year Survival Rate
+1.7%
Net Growth Rate
12,994
Total Firms
871
Annual Firm Deaths

Is Jewelry Stores a Good Business to Start?

With a 72% five-year survival rate, jewelry stores has an above-average survival rate compared to the national average of roughly 50%. This makes it a relatively safe industry to enter — businesses here tend to find stable demand and sustainable economics.

The annual exit rate of 6.3% is lower than many sectors, suggesting that once established, these businesses have staying power. That said, lower failure rates often correlate with higher barriers to entry or established competition.

Entry vs. Exit Rates

Annual rate of new businesses opening versus existing businesses closing.

Entry Rate (new businesses)7.7%
Exit Rate (closures)6.3%

Net positive: more businesses opening than closing (+1.4 pp spread).

Job Creation & Destruction

13.1%
Job Creation Rate
11.4%
Job Destruction Rate
+1.7%
Net Job Growth

The industry is adding jobs faster than losing them — a positive sign for both workers and new business owners looking to hire. Total employment: 113,842 workers across 12,994 firms.

Want to know how much jewelry stores businesses actually make?

See full revenue benchmarks for Jewelry Stores

Frequently Asked Questions

What percentage of jewelry stores businesses fail?
Approximately 28% of jewelry stores businesses fail within their first 5 years. The annual closure rate is 6.3%, with 871 firms closing permanently in 2023.
Is the jewelry stores industry growing or shrinking?
The jewelry stores industry is currently stable with a net job creation rate of +1.7% per year. New businesses are entering at 7.7% while 6.3% close annually.

Source: U.S. Census Bureau, Business Dynamics Statistics (2023). Survival rate estimated from annual exit rates.