Motion Picture and Video Production Revenue Benchmarks

How much does the average motion picture and video production business make? Here are revenue benchmarks based on Census Bureau data.

Average Revenue

$2.0M

per year

💰

Profit Margin

18.0%

industry average

📈

Revenue / Employee

$265K

per year

👤

Total Businesses

16,737

in the US

🏢

Est. Owner Income

$356K

small business avg

💵

Labor Cost

40.0%

of revenue

👥

Avg Employee Wage

$115K

per year (BLS)

💼

Market Saturation

5.0

firms per 100K people

🎯

💰 Average Revenue by Business Size

1-4 employees
$366K
5-9 employees
$1.3M
10-19 employees
$4.7M
20-99 employees
$8.9M
100-499 employees
$33.4M
500+ employees
$330.3M

🏆 Highest Revenue States

1.California$3.4M avg2.Connecticut$2.3M avg3.New Hampshire$1.9M avg4.New York$1.7M avg5.Oregon$1.2M avg6.Virginia$1.2M avg7.New Jersey$1.2M avg8.Tennessee$1.1M avg9.Georgia$1.1M avg10.Illinois$953K avg

📊 Industry Dynamics (Census BDS 2023)

New Business Rate

15.65%

openings/year

Closure Rate

14.68%

closings/year

Net Job Growth

+0.97%

annual

Businesses Closed

2,110

in 2023

Firm Count Trend

19
20
21
22
23
14,700 firms16,844 firms

💡 Should You Start a Motion Picture and Video Production Business?

Startup Cost

$50K – $250K

Break-Even

5 months

5-Year Survival Rate

50.0%

🆚 Related Industries

Software Publishers$31.2MData Processing, Hosting, and Related Services$18.9MInternet Publishing and Broadcasting and Web Search Portals$33.8MWireless Telecommunications Carriers (except Satellite)$9.0MPeriodical Publishers$4.3M

Compare Motion Picture and Video Production revenue with other industries:

vs Softwarevs Datavs Internet