Direct Mail Advertising in Massachusetts
Revenue benchmarks for direct mail advertising businesses operating in Massachusetts.
#12 of 50 states+6.3% vs national avg
Average Revenue
$2.7M
per year
Businesses
40
in Massachusetts
Revenue / Employee
$160K
per year
Labor Cost
50.0%
of revenue
Profit Margin
22.0%
industry average
Market Saturation
0.6
firms per 100K in MA
Total Revenue
$109.7M
all firms in MA
Total Employees
684
in MA
How Massachusetts Compares
National Average$2.6M
Massachusetts$2.7M
Difference+$163K (+6.3%)