Direct Mail Advertising in Iowa
Revenue benchmarks for direct mail advertising businesses operating in Iowa.
#18 of 50 states-16.7% vs national avg
Average Revenue
$2.1M
per year
Businesses
24
in Iowa
Revenue / Employee
$116K
per year
Labor Cost
50.0%
of revenue
Profit Margin
22.0%
industry average
Market Saturation
0.8
firms per 100K in IA
Total Revenue
$51.5M
all firms in IA
Total Employees
446
in IA
How Iowa Compares
National Average$2.6M
Iowa$2.1M
Difference$431K (-16.7%)