Convention and Visitors Bureaus in Wisconsin

Revenue benchmarks for convention and visitors bureaus businesses operating in Wisconsin.

#31 of 50 states-38.8% vs national avg

Average Revenue

$610K

per year

Businesses

34

in Wisconsin

Revenue / Employee

$97K

per year

Labor Cost

55.0%

of revenue

Profit Margin

8.0%

industry average

Market Saturation

0.6

firms per 100K in WI

Total Revenue

$20.7M

all firms in WI

Total Employees

214

in WI

How Wisconsin Compares

National Average$997K
Wisconsin$610K
Difference$387K (-38.8%)