Convention and Visitors Bureaus in Iowa

Revenue benchmarks for convention and visitors bureaus businesses operating in Iowa.

#35 of 50 states-51.7% vs national avg

Average Revenue

$482K

per year

💰

Businesses

18

in Iowa

🏢

Revenue / Employee

$88K

per year

👤

Labor Cost

55.0%

of revenue

👥

Profit Margin

8.0%

industry average

📈

Market Saturation

0.6

firms per 100K in IA

🎯

Total Revenue

$8.7M

all firms in IA

💵

Total Employees

98

in IA

👷

How Iowa Compares

National Average$997K
Iowa$482K
Difference$515K (-51.7%)